How to Write a Book Marketing Plan Book Marketing
by Ray Robinson - August 20, 2016 The road map to your publishing success is guided by your book marketing plan. We’ve written extensively about the importance of book marketing, how to promote a book and marketing a self published book. It’s that old adage of hiding …
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Using Book Press Releases and New Book Announcements Book MarketingBook Publicity
by Ray Robinson - July 6, 2011 In other articles we’ve talked about how to identify what you would consider success for your book – and how to begin developing ideas for promotion and marketing (see the article here – What Is Book Marketing?). In this article, we …
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Book MY Book — Setting up Author Events and Book Signings Book Marketing
by Ray Robinson - May 25, 2011 We’ve all  had, at one time or another, the fantasy of our books being absolutely indispensable to readers – and that our genius is immediately recognizable even without the benefit of creating awareness or self-promotion. Well, for some very famous …
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