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We’ll get the tough parts out of the way early – Why not self-publish?

Everyone knows that producing and publishing your own book can be a tremendous challenge – especially when it comes to making money. For self publishing, pros and cons both exist. We’ll explore the self publishing “cons” first. The vast majority of the books in the “traditional” publishing industry barely ever break even – and an even smaller percentage of self published books ever see a profit.

A tiny minority of self published books are ever a big success or achieve fame. Self published authors have to rely on their own resources, be more creative in finding retail shelf space for their books (as a rule, self published authors have far less access to chain bookstore shelves than the big publishers who spend millions on marketing dollars), and  have to work very hard to create any sort of buzz about their books.

Does this make it all seem like there aren’t ANY reasons why you would want to discover how to self publish a book? Does that all make it sound much too grim? We said there were self publishing pros and cons. Now that we’ve got the “cons” out of the way, here are some of the self publishing “pros”.

Control is completely in your hands – you call all the shots, but still get access to a wide breadth of experience from your self publishing company. If you want pink flamingos on your book about Kenworth trucks, well we might make some recommendations, but ultimately it’s up to you.

No more rejection letters! If you’ve tried publishing the traditional way you know what we mean… Over 750,000 manuscripts are written each year, yet less than 3 percent ever see the light of day at a traditional publishing house.

The reward is completely in your hands – you took the risk, you made the effort now, 100% of the reward is yours too.

The thrill of seeing your book in print – and done exactly as you wanted – is nearly unmatched.

No matter how many or few you sell, you can keep your book alive and available long past the point at which a “traditional” house would have taken it out of print.

You can publish on tightly focused or niche topics without worrying that your editor “doesn’t think this market has any real value.”

A couple of other items to keep in mind:

“Royalties” – we don’t call them that, because we let you set your OWN profit margin – the only money we receive from sales of your book is the printing cost (and some handling & freight fees). You may price your books at any price you wish and make as much or as little profit as you like. That is NOT the case with ANY other self publisher – they all set your retail for you and then give a percentage of the NET sale.

Control – as you can see from our web site, we believe in giving you as much as possible within each package – and letting you have as much control and input as you’d like. No one else offers the absolute freedom that Dog Ear Publishing does…

Compare Dog Ear Publishing – we’ve done some of the homework for you – see how Dog Ear stacks up against the other major self publishing companies. We compare our services, price, and speed on a weekly basis and report the numbers here.

Ray Robinson
Ray Robinson

When Ray first entered the publishing industry, authors relied on “vanity presses” to produce their work – many of whom would charge $15,000 or more and leave the author’s garage filled with hundreds of books. Ray, along with coworker Alan Harris, joined forces with Miles Nelson to create Dog Ear Publishing to provide the author community a self-publisher with a heart. The group’s application of new technologies and publishing on demand reduced the cost of publishing a book to a fraction of what it had been for previous generations; authors now have the ability to publish a book in as little as six weeks and print as few as a single copy.