Major online retailers try to create as much of a bookstore experience as is possible. This includes a potential customer’s ability to browse a selection of pages from within a book. Amazon’s program is called Search Inside the Book.
This feature is great if you want to tip the scale in your favor once a consumer lands on your listing. Dog Ear Publishing’s Online Retail Preview option includes a preview on Amazon, which could be the deciding factor in your next online book sale.
*As of January, B&N has discontinued its Look In the Book feature for books that are only available as a print edition. To provide B&N customers the ability to preview your book on the B&N website, authors must now have a Nook edition available. Ask your representative about our eBook conversion service, which includes Nook availability.